Our Story

Our Story

Where it all began

Joia Ristorante & Wine Bar opened in Aurora in 1997, and has since established itself as a premiere fine dining Italian restaurant and wine bar. Recently expanding to bring authentic Italian food to the heart of Newmarket at Joia on Main, owners Marco and Eugenio offer only the finest in house made Italian ingredients. Marco and Eugenio travel to Italy frequently in order to enhance their menu with authentic Italian cuisine.

We’re Chefs.

At Joia, we are all about Italian food. Local ingredients. From-scratch recipes. Inspired daily specials. We figured if people wanted to go out to a real Italian restaurant in Newmarket they didn’t want to cut corners or leave thinking they could’ve made it at home.

We’re Wine Lovers.

Well, who isn’t? We pride ourselves on our precise palettes and…let’s face it, we just love great wine. Travelling the vineyards of Italy, learning from sommeliers and vintners, keeping nothing but the best in our cellar to offer our guests is one of the best parts of the restaurant business.

We’re Brothers.

For real. Marco and Eugenio—we couldn’t make that up. Brothers committed to excellence, delighted to create culinary masterpieces, and happily providing our friends and neighbours with an authentic fine dining experience in Newmarket.